REAL WORLD MARKETING

Miscellaneous observations from an educational communicator’s perspective

Foamhenge, USA

Stonehenge, England

Stonehenge vs. Foamhenge On a recent trip through the Blue Ridge Mountains of Virginia, we happened across Foamhenge—an exact replica of the Stonehenge in England, made entirely of styrofoam. Mark Cline, the creator of this replica, included humorous signs throughout the structure. For instance, the signs make light of the fact that while the real Stonehenge took 1500 years to complete, Foamhenge was completed in six weeks.

Cline says the purpose of Foamhenge is to educate and entertain. Mission accomplished! It may not be the actual Stonehenge, but using a model and adding in his own personal sense of humor, Cline has created a tourist attraction that exists independently but still nods at its inspiration.

Contributed by Theresa and Elizabeth

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